Pro-tips on online reputation management strategies.

All the famous, powerful individuals, the high and mighty such as politicians, tycoon’s prominent music stars all depend on their reputation remaining intact. That is because the internet has grown to become a very powerful tool which when used, can either shape up or completely tarnish the reputation of these people. In some way, it is safe to assume that their lives are partially dependent on the social media and internet in general. However, by learning simple strategies over time, one can learn to become successful in managing his/her reputation online. Some of these tips include:

Always be bold with your statements.

To remain relevant in the face of scandals, the first thing is never to chicken out with your statements. Always be confident and mean what you say. Most prominent people usually get caught in scandals through their words, which are then used to manipulate them. Should you get caught in the midst of such a situation, one should always learn to come clean. It will not only keep your reputation clean; it may also be a means to get media attention. Talk of a double win.

Be on the watch out for identity and brand theft.

It is important to be on the watch out of your brand name 24 hours every day. A good brand integrity and goodwill can be tarnished when one falls on a reputation crisis. It is therefore of utmost importance to be aware of everything that is being said about you or your brand on the internet. How you plan to do it is your relevance, however, an easy way is to set up Google alerts that notify you on the mention of your name.

Promptly identify the source of your attack and plan a defense or exit strategy.


Learn to cut the damage before it becomes a full-blown scandal. It is important always to watch out on this, settle with the person be it through a lawsuit or any other favorable means. In addition to that, you should have marketing team ready to cover your tracks and measure progress.More on the story can be found here.



Clay Siegall Uses His Passion For Science To Help Cancer Patients

Clay Siegall is the co-founder and CEO of Seattle Genetics. He is a trained scientist who emphasizes on cancer therapies. Dr. Siegall created Seattle Genetics in 1998, in Bothell, Washington. Seattle Genetics was created with Dr. Siegall’s passion for helping patients through rigorous research and drug development practices.

1.Siegall has led the company to its current position as a leader in developing antibody-drug conjugates, or ADCs. In 2011, the FDA approved its first ADC product. Adcetris is now a global drug approved in more than 60 countries. In addition to Adcetris, Seattle Genetics is evolving a pipeline of ADCs for treating cancer.

Adcetris is Seattle Genetics’ lead program which is produced in collaboration with Takeda Pharmaceutical Company Limited. They are currently participating in a clinical development program to evaluate its potential to become the main form of treatment for treating advanced forms of cancer.

Their ADCs are created using Clay Siegall’s patented technology and includes more than 12 clinical programs. Their ADC technology is used by collaborators to work towards empowering antibodies to help improve treatment outcomes for cancer patients.

Under Siegall’s leadership, the drug company has entered into many licenses for its technology that have created more than $325 million. Across many programs, there are now more than 20 ADCs in development using Dr. Siegall’s technology. He has secured more than $1.2 billion in financing, which includes the company’s public offering in 2001.

Before founding Seattle Genetics, Clay Siegall worked for the Bristol-Myers Pharmaceutical Research Institute until 1997. Prior to that, he worked for both the National Cancer Institute and the National Institutes of Health until 1991.

2.Siegall currently serves on the Board of Directors at Mirna Therapeutics, Washington Roundtable, Ultragenyx Pharmaceutical, and Alder BioPharmaceuticals. He has received many awards, one of which was the 2012 Pacific Northwest Ernst & Young Entrepreneur of the Year.

In addition to his many work-related accomplishments, Clay Siegall has writted over 70 publications and currently holds 15 patents. His education includes a Bachelor’s Degree in Zoology from the University of Maryland and a Ph.D. in Genetics from the George Washington University.

EOS Lip Balm is on the Lips of Millennial Women

Inspired entrepreneurs saw the world of lip care in a slicker way than the traditional lip balms on the market. EOS (Evolution of Smooth) Lip Balm, the creation of co-founders Sanjiv Mehra and Jonathan Teller, is now the second most popular lip balm on the market.

Focus, Focus, Focus

Lip Balm was originally thought of as a practical, faintly medicinal, and totally unisex product. But focus groups showed a different trend. Women were the vast majority of consumers. Young women were ready for something that spoke to them. They knew what they wanted, and what they wanted was organic. Literally.

A Sense of Delight

With this new knowledge of the consumer base, EOS Lip Balm created a product that appealed to women. They desired an experience that delighted the senses. From the happy little click that closes the soft round plastic container to the pastel colors and fun flavors that enliven the senses, a part of daily personal care became an opportunity for a moment of pleasure. The EOS motto is “The lip balm that makes you smile.”

It Takes One Fan

A hurdle to overcome was product placement. Many buyers were men who didn’t understand EOS Lip Balm. But one female buyer from Walgreens was a fan and the lip balm gained traction.

Gliding Across the Lips of Celebrities

In the age of instant communication, social media stars such as Christina Aguilera, Miley Cyrus, and Taylor Swift took a shine to EOS Lip Balm; beauty bloggers sang its praise with moist lips on Instagram, Facebook, YouTube and Linked In ( . Millennial women listened. Fortunately, with its own production facilities, the company was able to keep up with the ballooning pace of demand.

The Future Looks Good

EOS Lip Balm currently sells 1 million units a week on ULTA. With predictions of global lip care to increase to 2 billion by 2020, the future is worth smiling about.

Plans for EOS, which already introduced a sports shoe to coordinate with a flavored lip balm, include new lines of products and cross-marketing platforms.

The Evolution of Smooth continues to evolve. For more information, visit the  website:

Organo Gold: A Blend Of Physical And Financial Wellness

Organo Gold is a global company that deals with the making of personal care products, beverages and nutraceuticals from traditional Chinese herbs. The company, based in the Philippines, delivers its health conscious products to over 50 countries around the world. Organo Gold distributes its products through a global network marketing system. The company sells the products, made from the Ganoderma herb, through direct selling.

This global marketing company provides an opportunity for individuals who are keen on making some money on the side. Apart from promoting the use of healthier products the company endeavors to provide business opportunities to people all over the world.

Through its global marketing program, customers get to start a marketing business once they buy Organo Gold products. The products include tea and coffee products made using Ganoderma.

At the center of every successful business venture is a strong leader with excellent business acumen. Bernardo Chua is the chief executive officer and the founder of Organo Gold. Bernado Chua is a prominent business person and a highly skilled multilevel marketing expert.

Bernardo Chua founded Organo Gold after leaving his job as a business executive at Gano Excel. His outstanding business performance came to the limelight while working in Gano Excel where he took only three years to expand the business to reach three countries including Canada, Hong Kong, and the United States.

Organo Gold presents a great opportunity for entrepreneurs to learn firsthand the ropes of marketing. By partnering with the Napoleon Hill Foundation, Organic Gold aims to change the lives of people around the world by raising entrepreneurs.

The Napoleon Hill Foundation is the publisher of the book, ‘Think and Grow Rich’, a book that has significantly changed the lives of many people around the world making them successful in their businesses. The book has sold millions of copies to readers from different continents.

In 2008, Bernardo Chua founded Organo Gold. His expertise in direct selling substantially contributed to the quick growth and expansion of the company to other continents. Through this global marketing company, Bernardo has successfully created job opportunities for millions of people around the world.

Wen By Chaz | 3 Key Tips to Achieving Healthy Hair

Washing your Hair

Washing your hair regularly is key to achieving healthy hair. However, it is important to note that excessive washing of hair could be damaging. Limit washing your hair to two times a week. This is to keep the hair clean while preventing loss of natural oils. But, if you have oily hair, you are allowed to wash it up to three times a week. And, if your hair is colored or treated, you are advised to wash it less frequently to prevent it from losing its sheen.

Use oil With Natural Ingredients

Oil is key to healthy hair. However, not all oil is good oil. Before you purchase oil you need to check its ingredients. Ensure that it has all natural ingredients, instead of chemicals that will eat up nutrients meant for your hair growth and health.

Keep Heat at Minimum

If you want to achieve healthy hair, you need to learn how to keep heat minimum. When washing your hair, use water as cold as your scalp can bear. Also, when drying or styling your hair, keep the heat low. Also ensure that you use protective oils like shea butter to protect your hair from the heat.

Trim Your Hair

Trimming your hair might not sound too good an idea, but I assure you that it is for the best. By trimming your hair, you get rid of ends that carry chemicals from hair products. This way, you prevent the chemicals from moving up, hence, weakening your hair shaft.

About When By Chaz

Wen hair by stylist Chaz Dean is one of the leading hair product brands in Hollywood. Wen products include conditioners, shampoos, treatments, and serums, just to mention a few. Wen hair product line is best known for their cleansing conditioner which gives you the benefit of five different hair products.

For more info visit the following sites:



Securus Investigator Pro 4.0 With Voice Search Allows Law Enforcement To Focus

Imagine being tasked with the investigation of all the phone calls made by a singular inmate into an out of all the prison facilities he has ever been. Every single phone call that an inmate makes in the United States is recorded. You’d have to go to every single one of the prisons to request these recordings. And how would you go about requesting them?


The prison likely logs these phone calls by the name of the inmate. You would get hours upon hours of recordings and need to comb through every single one of them. You’d have an easy time identifying some of the voices, like that of the prisoner’s mother. But other voices would not be as easy to identify. Oh, and you need to get this investigation done during a certain period of time so that the prosecutor can move forward with her case.


You’d likely make mistakes in this long and arduous process. You may even misidentify some of the subjects of the phone calls. But this job that would have taken weeks upon weeks to complete can now be done in just a matter of minutes. This is all due to a recent software release by Securus Technologies.


The Investigator Pro 4.0 with voice search can scan an entire prisons telephone call library for a single voice. You wouldn’t need to go through poorly kept logs and you can even narrowed down the calls further. You can cross-reference one voice with another to hear every single phone call between two identified voices.


This would cut down on many mistakes. You could focus more of your energy on a smaller number of phone calls while analyzing the content further. This technological innovation should put more people behind bars that deserve to be there.


Jose Borghi’s Road to Success in the Advertising Sector

Advertising serves as one of the key elements of promoting business commodities in the market. With the numerous benefits associated with this type of business promotion technique comes a great need to contract the advertising experts on such as the Mullen Lowe, which is a leading Brazilian advertising agency.

Jose Borghi is acknowledged for founding the Mullen Lowe Brasil agency, which was formerly known as Borghi Lowe. Jose is widely known for his advertising skills and expertise, especially in the creation of top ranking campaigns like the Mammals Parmalat, which included children dressed as stuffed animals. In the unforgettable advertising campaign, the children not only sang jingles but also Zeze di Camargo and Luciano’s hit song.

How Jose Borghi’s Passion for Advertising Began

Like many other individuals, Jose Borghi had no future aspirations pertaining the career path to pursue after school. However, the situation later changed after being invited by his sister to watch various performances held at the Castro Neves theater. After watching the performances displayed at the Castro Neves, Jose Borghi developed a passion for the kind of career that he would pursue after school.

Working Experience

Upon completing his high school education with a strong passion for pursuing the advertising field, Jose joined the PUC-Campinas where he studied advertising. In 1989, Jose Borghi was lucky to land his first job with Standart Ogilvy. After working for the Standart Ogilvy for some time, he moved to other companies such as FCB, DDB, DM9, as well as Talent and Leo Burnett. Consequently, Jose utilized his knowledge and experience garnered from working for other companies to start his advertising agency with the Erg Ray, his partner. At the time, the company they formed was called BorghiErh.

Formation of Mullen Lowe

Erh Ray cited that when they founded BorghiErh, they had absolutely no support from financial institutions, investors, and mentors. However, through their hard work, they created an agency that caught the attention of other entities. Lowe acquired BorghiErh in December 2006 to form the Borghi Lowe. Continuous growth of the company in local and global markets led to a merger with the Mullen Group, which transformed the name from Borghi Lowe to Mullen Lowe. Subsequently, Andre Gomes and Jose Borghi became Co-CEOs.

Mullen Lowe has been involved in top advertising campaigns on for numerous companies such as America On Line, Honda, Asia Motors, Delta Airlines and many others. With such notable campaigns, it has attained numerous accolades such as Advertiser of the Year award in the Columnists Sao Paulo.

Devco Is Helping Burned Out Neighborhoods Recover

Cities around New Jersey are looking for ways to make their old and burned out neighborhoods better again, and the only way to do that is to make sure that they work with DEVCO. Devco is a loan company that works with large municipalities every day, and they are now creating a loan program that will work great for everyone who is involved. The Press of Atlantic City is reporting on the company even to this day because they are making a lot of small neighborhoods in New Jersey look better. The idea is to develop, and that is what Devco pays for when they send out a loan to the city or the county.
The city plays a very big role in this because they are taking out the loan and deciding to redevelop a community. They know that people in these places do not have the means to recover on their own, and they also know that they cannot help anyone unless there is new construction that companies will be attracted to. Every company that is coming into the area will offer its own set of jobs, and they might offer their own building money to help make the area even nicer. Jobs will be created on the spot, and it is very important that people who need jobs come to these cities.

The people who live in these areas need to be reminded that there is a way for them to recover from what could have been pretty hard times. They need to have something to hold on to, and that is where Devco comes in. Devco helps build something new, and they project how much the city can make to pay the loan back. Everyone wins, and the people who have lived in the community forever can see the difference.


Richard Blair Is Helping Advance Peoples Financial Futures

Investment services and advisory services vary greatly from business to business, and even from individual to individual. It does a consumer good to research the potential adviser they are looking to work with to see whether or not they have a good history. With the right person, financial advisers are excellent resources for moving up in one’s career and in investment strategies.

 Richard Blair is one of the best in the industry when it comes to financial advisement and investment techniques. He has a long history and good track record of success, both for himself and through helping his clients. Richard is the founder of Wealth Solutions as well, an advisory and investment company of his own, which provides all kinds of services for financial management and planning as well as retirement planning.

The company is located out in Texas, specifically in Austin. This is where the company was originally founded back in 1994. Over the many years, Richard has managed to built an impressive roster of clients, managing millions of dollars a year. Richard has a passion for helping out and sharing the knowledge he has gained over his many years in the industry.

Richard has his own set of rules to follow in order to achieve financial success and independence, which is taught to his Wealth Solution clients. These steps are crucial in building a strong foundation for the clients so they understand the right steps to take towards success, while knowing what to expect along the way.

One of these steps is ensuring that one has a plan for the long term, an investment strategy for the future. Richard will go over any portfolio the client brings and determine what changes are needed or what they should think about in terms of long term goals and expectations. In this way, Richard can monitor the performance of the client.

Insurance is another important aspect to pay attention to when it comes to investing. This is crucial in protecting a clients overall financial assets and the viability of their portfolios. Richard Blair Wealth Solutions has knowledge on every aspect of investing and is ready to help any perspective investor or entrepreneur get into the business.

The Importance of Investment Banking in Today’s Business World

Investment banking is a special banking operation whose role is to help organizations and individuals to raise venture capital. In addition, financial consultancy services are provided by these institutions to ensure that investments made have a high potential for profit. Investment banks similarly act as a bridge that connects investors to security issuers whenever private firms go public. They may either purchase the available shares and resell them, or sell the shares for the issuer. Either way, they receive a commission.
Investment banking has greatly evolved over the years. However, it remains one of the most intricate financial mechanisms. These institutions provide a wide array of financial services. These may include proprietary trading, mergers and acquisitions, and leverage financing. There are institutions that are involved in business restructuring in a bid to make business operations more efficient. When it comes to mergers and acquisition transactions, investment banks advice sellers and buyers on matters related to negotiation, business valuation, structuring of transactions, and pricing.


In the past, investment banks were barred from offering commercial and retail banking services. With the abolishment of the Glass-Steagall act in 1999, these institutions were allowed to offer these services. “Back office” roles of investment banks include financial control, risk management, corporate treasury, compliance, corporate strategy, and operations and technology. These services are considered to bear a high degree of financial risk.


About Martin Lustgarten

Mr. Lustgarten ranks among the most successful entrepreneurs in America. The Florida native has worked in the money markets for more than twenty years, all of which have been successful. His firm, Lustgarten Martin is a prolific investment bank in Miami. He is the firm’s Chief Executive Officer. Martin’s connections have helped established the firm as the go-to investment bank in the US.


Martin’s success has greatly been reliant on diversification. He believes that this is the best way to prevent severe losses in the event of market upheavals. He has diverse commercial interests in countries such as Hong Kong, Panama, Singapore, and Venezuela. Martin also offers sound financial advice through his social media pages, where he has a solid following. Being a lover of vintage items such as cars and watches, he collects, reconditions and sells them.